Dream ratings for Dream Duets on SBS6
The first episode of the music entertainment show Dream Duets, created by John de Mol’s Talpa, launched with impressive ratings on SBS6 in the Netherlands.
The show reached 1.2 million viewers and scored a 25.2% market share in the key demo (25-59), outperforming the slot average by 227%. This launch definitely left the Dutch audience wanting for more of this innovative show, filled with great music and beautiful stories.
In each episode of Dream Duets, 6 well-known artists are welcomed by a hosting duo. They get the unique opportunity to sing and record a video duet with a singer with whom they would normally never be able to perform. Because that singer is no longer with us or because that singer is too big a star and therefore inaccessible. Each singer chooses a well-known song from a big artist. Not just any song, but a song that has a special meaning to them. Each video duet comes with a touching or funny story. From a first dance wedding song, to a song that reminds them of a special moment or of a loved one: anything is possible. In the weeks leading up to the show, each artist worked separately on the recording of their dream duet.
Thanks to the latest state-of-the-art techniques, they’ll play a lead role in a video clip of the original song. Before watching the video clip, we get to watch the making of the clip. The singers performed in front of a green screen, so they have no clue of the end result yet.
This is a surprise that will be revealed during the studio show. Watching the video clips together and sharing their stories, is bound to make for some emotional moments – and goosebumps. In Dream Duets everything is possible – even the impossible!
Dream Duets is produced by Talpa Entertainment Productions and distributed by Talpa Concepts.
Talpa is a global content house for non-scripted formats based in the Netherlands and founded by John de Mol. The company empowers creativity to produce next-level content that connects people within their homes and around the world. Talpa holds exclusive access rights to premium broadcast and streaming channels in the Netherlands and Germany and has proven to be a successful breeding ground for content creation since the dawn of the industry. Many of today’s evergreen entertainment brands originated at Talpa and are now blueprints for the international market.